Release the Pressure

Kent City Council
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Release the Pressure

This suicide prevention campaign ran throughout Kent to encourage men to talk about their problems rather than bottling them up. The team and I came up with the concept, then I designed all aspects of the campaign, including press ads, billboards, radio ads etc.
City of London bought this campaign, after it being such a succes in Kent. It will spread throughout the UK to keep supporting this mental health issue.

 

Commissioned by Perfect Day London